Recent projects

Refreshing site and sound

Continuing brand development for Will Hewett, a change management consultant in Austin, Texas.

Mahler 8th: Symphony of a Thousand

Gustavo Dudamel, music director of the Los Angeles Philharmonic, is conducting a performance of Mahler's 8th Symphony with 1000+ musicians.

Recent posts

When adult ADHD looks something like ‘flow’

Thu, Jul 7, 2016·

From Science of Us: Writers, entrepreneurs, and creative leaders of all types know that intense focus that happens when you’re “in the zone”: You’re feeling empowered, productive, and engaged. Psychologists might call this flow, the experience of zeroing in so closely on some activity that you lose yourself in it. And this immersive state, as it turns out, also happens to be something that some adults with ADHD commonly experience. · Go to When adult ADHD looks something like ‘flow’ →

WordPress developer super cheat sheet

Thu, Jul 7, 2016·

From WPMU Dev: There sure is a lot you need to remember when working with WordPress theme files. From the names of basic template files to functions and how the WordPress Loop works, it’s next to impossible to remember every PHP tag or even how to define a new theme.

Here is a handy cheat sheet, which includes all the files and functions you need to know (but not necessarily remember!) when working with themes. This is definitely one to bookmark and save for future reference! · Go to WordPress developer super cheat sheet →

Create your own home maintenance manual

Thu, Jul 7, 2016·

From Uncluttered: Improve your general home maintenance by creating a DIY Home Owner’s Manual that will save you time and money. · Go to Create your own home maintenance manual →

Startups as human systems: Startup communication

From Ed Batista: I conducted a workshop with the team at a startup here in the Bay Area on a range of topics related to interpersonal and group dynamics. While the title was simply Startup Communication, a theme woven throughout the day was the idea of startups as human systems, emphasizing both the complexity of the organizational culture and the critical importance of communication, feedback, and relationships in this setting. A condensed version of my deck is above, and I've added a number of links to other posts that explore in greater depth the ideas we discussed in the workshop. (Note that you have to download the deck from Slideshare in order to access those links.) · Go to Startups as human systems: Startup communication →

Julia Galef: Why you think you’re right — even if you’re wrong

Tue, Jul 5, 2016·

From TED: Perspective is everything, especially when it comes to examining your beliefs. Are you a soldier, prone to defending your viewpoint at all costs — or a scout, spurred by curiosity? Julia Galef examines the motivations behind these two mindsets and how they shape the way we interpret information, interweaved with a compelling history lesson from 19th-century France. When your steadfast opinions are tested, Galef asks: "What do you most yearn for? Do you yearn to defend your own beliefs or do you yearn to see the world as clearly as you possibly can?" · Go to Julia Galef: Why you think you’re right — even if you’re wrong →

Three keys to great content marketing design, according to The New York Times

From The Content Strategist: Rachel Gogel is not a fan of the term “visual storytelling.” To her, it doesn’t capture the unique challenges designers face when telling a brand’s story.

Gogel, the creative director for The New York Times’s T Brand Studio, is, of course, an expert visual storyteller herself, helping companies tell their stories through native advertisements. “As people, we are storytellers,” she explained. “The question is, how do we use visuals to influence emotion, to get an audience to view your images, to stay and eventually come back?”

The main goal at the T Brand Studio is to turn brand initiatives into a narrative with the same caliber of reporting as the traditional editorial work produced by The New York Times. · Go to Three keys to great content marketing design, according to The New York Times →