From Knowledge@Wharton: Tommy Hilfiger’s first business, started when he was still a teen, ended in bankruptcy. But the designer’s namesake clothing label stayed alive through many ups and downs by delivering American styles that were both premium and affordable. It’s a strategy that has served the company well during the global recession, Hilfiger said during a keynote address at the recent Wharton Retail Conference. · Go to Keep the Heritage of the Brand Intact: Tommy Hilfiger on Weathering the Ups and Downs of Retail Fashion →