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Monday, September 1, 2014 · Topics: travel
From Seth Kugel at NY Times: I designed a five-step process (with a two-step bonus round) and tested it out by planning an imaginary four-night trip to Paris over Labor Day Weekend. Though the same general strategy should work for most kinds of trips, feel free to make tweaks as your situation requires.
A collection of the colors prevalent in a number of major motion pictures. There are color palettes from Blade Runner, 2001: A Space Odyssey, Frozen, Mulan, The Great Gatsby, and many more. Scroll through each to see more, frame by frame, along with hex values for each hue.
Monday, September 1, 2014 · Topics: storytelling-exercises
From Shawn Callahan at anecdote: Imagine you’re in a meeting and one of your colleagues makes the bold statement, ‘We need a big initiative here. It’s really the only way to have an impact’.
Now, you know that small initiatives can also spark big changes, but just disagreeing with your colleague is unlikely to change their mind, or anyone else’s. What you need to do is share a story about when a small thing made a difference. But to do that you need to remember a business story.
Over the years, we’ve developed a simple approach to remembering stories to retell on occasions such as this. It has two parts: the organic process and the story bank.
From Shawn Callahan at anecdote: The ability to spot an oral story is THE key to effective story-work. You only get the benefits of storytelling if you’re telling a story. This knowledge alone will set you apart from all the people who are merely talking about stories but not telling any.
From 9to5 Mac: Apple’s public relations department is probably the best in the world — certainly more impressive at shaping and controlling the discussion of its products than any other technology company. Before customers get their first chance to see or touch a new Apple product, the company has carefully orchestrated almost every one of its public appearances: controlled leaks and advance briefings for favored writers, an invite-only media debut, and a special early review process for a group of pre-screened, known-positive writers. Nothing is left to chance, and in the rare case where Apple doesn’t control the initial message, it remedies that by using proxies to deliver carefully crafted, off-the-record responses.