Albert Einstein
(1879–1955) German-born theoretical physicist who developed the theory of general relativity, effecting a revolution in physics. For this achievement, Einstein is often regarded as the father of modern physics.
Steve Jobs narrates Apple’s Think Different commercial. It never aired.
Thursday, October 6, 2011 · Topics: advertising, apple, differentiation, think-different, thinking
Steve Jobs narrates the first Think Different commercial “Here’s to the Crazy Ones.” It never aired. · Watch video →
What can we learn about thinking differently from studying Apple’s 1997 Think Different advertising campaign?
Friday, May 13, 2011
From Think Differently!: Dr. Lauchlan Mackinnon has been thinking about 12 different ways that we can think differently. And the beauty is, in Apple’s 1997 poem and television campaign, we can see virtually all of them. The spot features Albert Einstein, Bob Dylan, Martin Luther King, Jr., Richard Branson, John Lennon, Buckminster Fuller, Thomas Edison, Muhammad Ali, Ted Turner, Maria Callas, Mahatma Gandhi, Amelia Earhart, Alfred Hitchcock, Martha Graham, Jim Henson (with Kermit the Frog), Frank Lloyd Wright and Pablo Picasso and a little girl. · Go to What can we learn about thinking differently from studying Apple’s 1997 Think Different advertising campaign? →
The 10 questions every change agent must answer
Thursday, July 30, 2009 · Topics: change, leadership, questions
From Harvard Business Review: When it comes to creating the future, the only thing more worrisome than the prospect of too much change may be too little change — especially in an economy where there are too many competitors chasing too few customers with products and services that look too much alike. Now is the time to rethink long-held strategic assumptions inside your company, to challenge decades of conventional wisdom in your industry, and to push yourself to learn, grow, and innovate. As Albert Einstein famously said, “Problems cannot be solved at the same level of awareness that created them.” Or, in the spirit of some unknown Texas genius: “If all you ever do is all you’ve ever done, then all you’ll ever get is all you ever got.” · Go to The 10 Questions Every Change Agent Must Answer →
Games Worth Playing
Tuesday, April 24, 2007 · Topics: games, play
From Social Edge, by Charles “Hipbone” Cameron: Play turns out to be the human “operating system” that children use for their most successful learning, and that our keenest minds (think Einstein, Picasso) use to express their mastery. · Go to Games Worth Playing →
Changing the world of non-profits
Thursday, November 9, 2006 · Topics: culture-change, non-profits, org-learning
Tom Suddes tackles the increasing dissonance between the archaic goals of typical not-for-profits and the realities of business. Suddes challenges us to think differently about these organizations.
Suddes sights Tim Kight’s “Every organization is perfectly designed to get the results they are getting,” and Einstein’s definition of insanity: “Doing the same thing over and over and expecting different results,” as inspiration for change.
Stop defining in the negative (not– non-); focus on impact.
Let impact drive the income. Change the goal of the organization from fundraising to increasing size and scope of impact.
Ask for whatever it is that you want to accomplish. Just ask for help. Just ask for involvement. Just ask for feedback. Just ask questions.
Suddes’ 9 guiding principles are outlined in a ChangeThis manifesto.
CrazyBusy
Tuesday, July 25, 2006 · Topics: attention-deficit-disorder, positive-emotions, positive-psychology
CrazyBusy: Overstretched, overbooked, and about to snap — Strategies for coping in a world gone ADD by Edward M. Hallowell, M.D., is a prescriptive guide that shows us how to survive in an ultra-competitive, ultra-fast, attention deficit society — and remain sane. · Read more →








