Topic: color-psychology
Our bookmarks on this topic are also at pinboard.in/u:unison/t:color-psychology/
Why is Facebook blue? The science behind colors in marketing
Thursday, May 30, 2013 · Topics: color-psychology, color-theory, facebook
From FastCompany: Turns out, something as simple as tweaking the color of a button changes user behavior or endears people to your product. Buffer’s Leo Widrich explains the importance of color in website and brand design. · Go to Why is Facebook blue? The science behind colors in marketing →
Movies in color
Wednesday, May 1, 2013 · Topics: color-palettes, color-psychology, movies
A blog featuring stills from films and their corresponding color palettes. A tool to promote learning and inspiration. Updated daily. · Go to Movies in color →
When reinventing your environment, color can make all the difference
Friday, April 5, 2013 · Topics: color, color-palettes, color-psychology
From Duarte: The power of color can be witnessed in the way we respond to it. Often, we approach choosing color for our environment in the same way we approach choosing a significant other. We are naturally drawn to specific “characteristics” of colors; we form strong bonds; we have definitive dislikes; we even fall in love. · Go to When reinventing your environment, color can make all the difference →
Pantone color of the year 2013: Emerald
Friday, January 4, 2013 · Topics: color-forecasting, color-psychology
Lively, radiant, lush green. A color of elegance and beauty that enhances our sense of well-being, balance and harmony. · Go to Pantone color of the year 2013: Emerald →
Color theory 101
Sunday, December 30, 2012 · Topics: color-palettes, color-psychology, color-theory
From Design Festival: Figuring out which colors work well with others isn’t just a matter of chance. There is actually a science behind which colors work well together. Different color combinations fit into different categories, and can be broken down easily. · Go to Color theory 101 →
Color psychology in identity and branding
Wednesday, June 27, 2012 · Topics: color, color-psychology, color-theory, design, psychology
From DesignModo: The fascination with the concept of color draws its origins from the Classical Greece time period, when scientist and philosopher Aristotle developed the first known color theory scheme. He was also among the first to compare colors to music, in order to produce definitions for conceptual logic and believed that they were sent from the heavens as rays: “in a sense, light makes potential colors into actual colors”. He identified four colors as corresponding to the basic natural elements: earth, air, water and fire.
Source: http://designmodo.com/color-psychology/#ixzz1z3otneBn · Go to Color psychology in identity and branding →
