Customer-created :: Paul Dupree at Unison Consulting

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Creativity-based research: The process of co-designing with users

Wed, Nov 21, 2012 · Topics: , , ·

From UX Magazine: The practice of co-design allows users to become an active part of the creative development of a product by interacting directly with design and research teams. It is grounded in the belief that all people are creative and that users, as experts of their own experiences, bring different points of view that inform design and innovation direction. · Go to Creativity-based research: The process of co-designing with users →

Wicked Problems: Problems worth solving

Fri, Apr 20, 2012 · Topics: , , , ·

From Austin Center for Design: Jon Kolko's book was started with the intent of changing design and social entrepreneurship education. As these disciplines converge, it becomes evident that existing pedagogy doesn't support either students or practicioners attempting to design for impact. This text is a reaction to that convergence, and will ideally be used by various students, educators, and practicioners: · Go to Wicked Problems: Problems worth solving →

How to create products hand in hand with your customer

Fri, Apr 20, 2012 · Topics: , , , , ·

From FastCompany: In Wicked Problems: Problems worth solving, author Jon Kolko argues that involving end users in the entire design process ensures a humane design solution. · Go to How to create products hand in hand with your customer →

Participatory culture

Mon, Mar 12, 2012 · Topics: , , ·

From Doug Borwick at Engaging Matters: David Dombrosky describes “communities of interest” as new modes of social organization that can bring people together who are separated geographically. “Through a variety of means (e.g., profiles, comments, discussion forums, groups, and wikis) geographically dispersed individuals with shared passions grew able to identify each other and converse in real-time as well as asynchronously. In these new communities, participants would share resources and ideas and engage in mutual mentoring.” The option of forming community that is not place-based, while perhaps not totally new (there have long been pen pals), is far easier today and presents the potential for becoming more and more important. · Go to Participatory culture →

Authority-based culture

Mon, Mar 12, 2012 · Topics: , , , ·

From Doug Borwick at Engaging Matters: Art has been an authority-based industry. Experts decide what cultural experiences to provide. The public’s job (when the public has had a job) has been to appreciate them. While, as I have often remarked, this is not true of the whole history of the arts in all cultures, it is true of the European-rooted art forms that are the focus of much of the not-for-profit arts industry in the U.S. With the rise of “participatory culture” built upon online communication tools, people are no longer content to passively accept what experts offer them. They have an expectation of input. This is not a trend that will fade. · Go to Authority-based culture →

Social Media as a Customer Retention Tool

Sat, Aug 9, 2008 · Topics: , , , ·

· Go to Social Media as a Customer Retention Tool →

A New Model for News: Studying the Deep Structure of Young-Adult News Consumption

Wed, Aug 6, 2008 · Topics: , , ·

· Go to A New Model for News: Studying the Deep Structure of Young-Adult News Consumption →

A consumer’s spot for Apple grows up

Thu, Nov 1, 2007 · Topics: , , , ·

From NY Times: The idea that you do not have to be a professional to create a good commercial is becoming widespread, in a trend known as consumer-generated content. · Go to A consumer’s spot for Apple grows up →