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From Campaign Monitor: In this guide, we’ll teach you how to write a high-performing email campaign that your subscribers will open and click, and will subsequently drive sales and revenue for your business.
According to researchers, who surveyed 2000 participants and studied the brain activity of 112 others, the average human attention span has fallen from 12 seconds in 2000, around the time the mobile revolution began, to eight seconds today.
A goldfish is estimated to have a 9 second attention span.
We created a site that makes a new priority of visual presentation, that offers a cleaner reading experience across digital devices, and that gives us the flexibility we need, both in our articles and on our homepage, to join the speed and urgency of the web with the noise-cutting and impact that have always been central to The Atlantic’s ambitions.
From Smashing Magazine: Following the market’s demand for minimalistic and consistent UIs, and the growth in modular web development, we tend to pay more and more attention to documentation and the efficiency of designer–engineer workflow with each project we undertake. Also, since the documentation process is often the weakest spot for modern web teams, we’re constantly looking for the right tools to help us.
Living style guides help front-end developers transform front-end code bases into well-described pattern libraries with the minimum of effort. But to make them really efficient, we need to choose the proper tools — so let’s have a closer look at what our community has to offer.
From Knowledge@Wharton: The cyberattacks on Sony Pictures in response to a movie that depicts a plot to kill North Korean leader Kim Jong-un should serve as a wake-up call in the digital age for companies that have hitherto been lax on information security.
“That is the major takeaway for companies who are watching this train wreck and breathing a sigh of relief that it wasn’t them,” according to Andrea Matwyshyn, a law professor at Princeton University. The hacking has been a “public relations nightmare,” for Sony, adds Wharton marketing professor Pinar Yildirim, as leaks of internal communications have fractured relationships and cast major Hollywood players in an unflattering light.
From WPHub: In today’s coding generation, HTML is a very basic language. For that reason alone, I am going to call this a beginner’s tutorial on HTML and its use in WordPress. There are several HTML tags that are vital for customizing content in a WordPress blog. I will concentrate on things that you cannot do with the WYSIWYG editor. The WordPress WYSIWYG editor is the tool in the WordPress admin that allows most WordPress users to know little or no HTML code at all and still make a somewhat decent looking blog post or page. However, if you know the basics of HTML that I will cover here, there are more content styling options available to you when developing a post or page in WordPress. That’s why it is essential to know a little HTML when adding content to your WordPress blog or website.
From BloggingPro: In order to consistently publish high-quality on your blog, you need to understand how to optimize the different parts of a blog post. To further help you make these parts even better, below are statistics and concepts that support why and how you should tweak the parts of the post to make them even better.