Our bookmarks on this topic are also at pinboard.in/u:unison/t:web-writing/
As the web becomes increasingly social, distributed, and search driven, the paths that users take to find content grow ever more varied, and that, according to Luke Wroblewski, has important implications for web page design and usability.
Wednesday, November 26, 2008 · Topics: web-writing
From A List Apart: There’s a time for professional jargon: when you know you’re speaking to an audience that understands you, and you need the extra specificity and precision that jargon can provide. If you’re using it outside of that situation, you’re probably not communicating clearly, honestly, or effectively.