Topic: web-writing
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Luke Wroblewski on Best Practices for Content Page Design
Thursday, March 12, 2009 · Topics: web-design, web-usability, web-writing
As the web becomes increasingly social, distributed, and search driven, the paths that users take to find content grow ever more varied, and that, according to Luke Wroblewski, has important implications for web page design and usability. · Go to Luke Wroblewski on Best Practices for Content Page Design →
40 Ways to Deliver Killer Blog Content
Thursday, December 4, 2008 · Topics: blog-production, web-writing
From Chris Brogan · Go to 40 Ways to Deliver Killer Blog Content →
Writing Content that Works for a Living
Wednesday, November 26, 2008 · Topics: web-writing
From A List Apart: There’s a time for professional jargon: when you know you’re speaking to an audience that understands you, and you need the extra specificity and precision that jargon can provide. If you’re using it outside of that situation, you’re probably not communicating clearly, honestly, or effectively. · Go to Writing Content that Works for a Living →
Writing Style for Print vs. Web
Friday, July 11, 2008 · Topics: web-design, web-writing
From Jakob Nielsen: Linear vs. non-linear. Author-driven vs. reader-driven. Storytelling vs. ruthless pursuit of actionable content. Anecdotal examples vs. comprehensive data. Sentences vs. fragments. · Go to Writing Style for Print vs. Web →
Copyscape
Wednesday, June 11, 2008 · Topics: copyright, plagiarism, web-writing, writing
Search engine to locate duplicated materials on the Internet · Go to Copyscape →
Greatest Copy Shot Ever Written
Saturday, December 1, 2007 · Topics: brand-design, brand-identity, web-writing, writing
From A List Apart: What makes a great copy shot? Is there a formula? And can understanding advertising help us write better web copy? · Go to Greatest Copy Shot Ever Written →
The 7 Deadly Claims: Part 1 — “Superior Customer Service”
Tuesday, November 27, 2007 · Topics: credibility, customer-experience, customer-values, web-writing, writing
how to quickly spot unsubstantiated claims that threaten to drain the credibility right out of your copy · Go to The 7 Deadly Claims: Part 1 — “Superior Customer Service” →
