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15 08, 2011

Email Is (still) important and here is why

Mon, Aug 15, 2011|Filed in: Bookmarks|Topics: , , |Comments Off on Email Is (still) important and here is why

From Felicity Evans in Smashing Magazine: Social media is more than a buzzword. It’s now a lifestyle decision for a lot of companies. Many individuals and organizations have abandoned a traditional Web presence (which used to mean a website and email address) in favor of a Facebook page coupled with a Twitter account. So, where does this leave email? Has the @ symbol lost its meaning as an address, and instead become the signifier of a Twitter name? I think that we need to radically reconsider our approach to email in this changing landscape and understand that it can be a powerful tool when leveraged correctly. · Go to Email Is (still) important and here is why →

25 07, 2011

How the Murdoch email and website hacks could happen to you

Mon, Jul 25, 2011|Filed in: Bookmarks|Topics: , , |Comments Off on How the Murdoch email and website hacks could happen to you

From FastCompany: This week News Corp. execs James and Rupert Murdoch were dragged before a investigatory committee of Parliament over the U.K.'s phone-hacking scandal. Meanwhile hacktivists LulzSec decided to take matters into their own hands, and targeted the website of News Corp. paper The Sun, replacing its homepage with a faked edition. Shortly afterward, LulzSec said it had also acquired a huge amount of corporate emails from the Murdochs. They've since pledged not to release them, lest they compromise ongoing legal cases against News Corp. and its executives, but the Murdochs may still face having their email dirty laundry aired in the future.

How is this kind of hack pulled off? We spoke to our expert adviser, Nick Percoco of Trustwave's Spiderlabs, to gain an insight, based on his expertise as an ethical hacker–hired to pull off these kinds of attack by companies themselves. · Go to How the Murdoch email and website hacks could happen to you →

13 07, 2010

New email metrics: Two seconds to make an impression

Tue, Jul 13, 2010|Filed in: Bookmarks|Topics: , , |Comments Off on New email metrics: Two seconds to make an impression

From Litmus: 51% of recipients delete your email within two seconds of opening it, according to data collected using our new email analytics tool. We also looked at how viral campaigns perform. · Go to New email metrics: Two seconds to make an impression →

17 10, 2009

The End of the Email Era

Sat, Oct 17, 2009|Filed in: Bookmarks|Topics: , |Comments Off on The End of the Email Era

From Wall Street Journal: Email has had a good run as king of communications. But its reign is over. In its place, a new generation of services is starting to take hold — services like Twitter and Facebook and countless others vying for a piece of the new world. And just as email did more than a decade ago, this shift promises to profoundly rewrite the way we communicate — in ways we can only begin to imagine. · Go to The End of the Email Era →

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