From ChangeThis: The importance of purpose on the lives of employees, and for the betterment of society, has become table stakes. Indeed, the individuals that make up the organization are its most important advantage.
From Mark Manson: We exist on this earth for some undetermined period of time. During that time we do things. Some of these things are important. Some of them are unimportant. And those important things give our lives meaning and happiness. The unimportant ones basically just kill time.
So when people say, “What should I do with my life?” or “What is my life purpose?” what they’re actually asking is: “What can I do with my time that is important?”
From FastCompany: Steve Jobs didn't start Apple because he loved technology. This excerpt from "So Good They Can't Ignore You" tells the much messier story behind the old saying, "do what you love."
From Forty: Research cited in Built to Last (by Jim Collins and Jerry Porras) indicates that purpose-driven companies can outperform the general market by a 15 to 1 ratio. There’s a reason your company was founded. There’s a reason why you’re in the industry you’re in. There’s a reason why you’re not working for someone else. You need to dig deep, and find out what those reasons really are.
From Shaina at Forty: If you’ve ever had to endure the pain of reading a typical mission statement, it probably included a bunch of dry and meaningless babble about “increasing shareholder value” or “providing the best customer service around.” That’s not a purpose. It’s not what drives them to get up in the morning, guides their decisions, or inspires their tribe. It’s what the CEO or board thought would sound good during their annual strategy meeting.
Purpose is powerful because it causes everything else to make a lot more sense. You no longer have to deliberate your goals for the next few years or the concept for your next campaign. You don’t have to figure out what qualities you’re looking for in a new employee or how to train them to do their job right. You don’t even have to think twice about how you should handle that really angry call from a customer you’ve been avoiding. Why not? Because the path is illuminated for you when you’re driven by a deeper purpose.
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From Kristi Hedges at ChangeThis: Lying inside you, untapped, is an inspirational force. Guided by passion and steered by your influence, you can build momentum for yourself, others or a greater cause. Hearts are full, and ideas are many.
You might want to start a business. Land a ‘change everything’ job. Get respect. Break the glass ceiling. Shatter your own ceiling. Own the room. Motivate a team to greatness. Change your entire career. Leave a legacy. Or fight for an issue you lose sleep over. You can do it, no question. But it takes more than heart. It requires the game changing power of leadership presence. And most people have no idea how to get it.